This post starts with a tale. In November last year I dyed my hair (with a John Frieda at home dye as it happens). I dyed it red. This is a notoriously beautiful colour but it also comes with its own problems as getting rid of it is not easy, especially if like me you have natural red undertones.
Luckily, my beautiful cousin is a hairdresser and expert at colouring. As I wanted my natural hair colour – plus some cheeky highlights – back for the wedding we started a long process of sorting my hair out.
This included LOTS of highlighting sessions. I actually enjoyed being blonde although it was a bit of a shock for my mother. To lessen the risk of damage to my hair I invested in John Frieda Full Repair Hydrate + Rescue Shampoo, Conditioner, and Intensive Treatment Mask.
Specifically designed for dry and damaged hair (which I know in my case was self-inflicted), this collection from John Frieda promises to ‘reverse damage with every use,’ and ‘replenish moisture without weighing hair down.’ And whilst I was a heavily highlighted sort-of blondie, this was definitely the case. It really did rescue my hair. It only felt dry when I’d added in other products, such as hairspray.
Generally I wash my hair every two to three days and this worked wonderfully as a normal use shampoo and conditioner at keeping my hair in as good condition as it could be given what we were putting it through. I used the shampoo and conditioner alone, adding in an intensive treatment once a week. All the products have the pleasant, if slightly unremarkable, scent of your average bathroom haircare set. Before application the products are silky and quite fluid, with the shampoo lathering well and both conditioners easily gliding through hair.
However, once I returned to a brunette my relationship with hydrate + rescue completely changed. My hair began to feel heavy, coated, and fluffy after use. It was as if it was doing the exact opposite of what I’d come to love.
This doesn’t mean that I wouldn’t use this product again on freshly lightened hair. It definitely works for that. It’s just a shame that it didn’t continue to work as my favourite of the trio was definitely the Intensive Treatment Mask, which left my blonde-self with soft, shiny hair. In fact, without this haircare collection I don’t think I would have pulled off the light hair as well as I did.